US Army recruiters use inflatable football pass games and similar activities for recruitment events to make the Army more approachable, create positive interactions, and engage a younger demographic by aligning with popular activities and events. These games serve as a fun, interactive way to connect with potential recruits, build brand awareness, and generate interest in the Army in a relaxed, non-military context. The Army uses activities like inflatable games to connect with potential recruits, particularly Gen Z, by using formats and events that are relevant and appealing to them. Setting up booths with interactive games at popular events like football games or festivals increases the visibility of Army recruiting efforts and can spark curiosity and conversation. These Inflatable QB Pass Games offer a low-pressure way for people to interact with recruiters and learn about the Army in a more casual setting than a formal recruiting office.